Social media campaign for amaze.org
As a consultant for non-profit marketing and strategy agency For The Love of Good, I managed a social media influencer campaign for client Amaze.org, including client and talent relations, legal contracting and negotiation, and creative deliverables and approvals. Over the course of this campaign, I managed partnerships between Amaze and CoverGirl James Charles, and TLC's Jazz Jennings, among others. As a result of this campaign, Amaze's social media following tripled in size.
Campaign samples below.
James Charles Instagram TakeOver
CoverGirl and Instagram makeup artist James Charles created eight custom posts for Amaze's Instagram page, as well as a custom content for his personal Instagram.
jazz jennings instagram takeover
Jazz Jennings, star of TLC's I Am Jazz created eight custom posts for Amaze's Instagram page, as well as custom content on her personal channels.
corey and eric maison facebook live
Teen activist Corey Maison and her parent Eric participated in a Facebook Live Q&A for Amaze.